It was the brain child of Dr. A. K. Gupta under whose visionary leadership the company flourished from its inception. Dr. A. K Gupta, M.Tech., Ph.D, a well known name in the field of Inorganic and Metallic Pigments has dedicated himself to academics and researches focusing mainly on Cadmium Pigments and Compounds. He has worked with several Indian Government Organizations and Institutions and played a vital role in incepting and establishing Cadmium based Pigment Industries in India.